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Ethical Leadership

We are the pioneers in ethical leadership and management development. Our programmes are ‘business school’ standard without the price tag.


Why Bankers Are As Popular As Traffic Wardens

January 16, 2018PaulArticles, News


By Paul Peters MCIPD, Personal Development Consultant and Trainer

John Kenneth Galbraith, Canadian-American economist, suggests that; “A banker need not be popular. Indeed, a good banker in a healthy capitalist society should probably be much disliked.?

The necessity for bankers to be set apart and distanced from the social / emotional concerns of everyday life may well have been an acceptable business norm in the past when bankers perceived themselves as bastions of good judgement. Now economic tides have shown them to be as susceptible to emotional charge that fuels the serial gambler’s desire to win; as susceptible to the tendency to subordinate what is right in order to fulfil ones own desires as the rest of human kind. Unaware of the emotions that drive behaviour in the pursuit of shareholder value - growth at any price and personal wealth - banking is perceived as solely self-interested and often at times exploitative of its customers.

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Seasons Greetings From Wise Buy

December 19, 2017PaulNews

All of us at Wise Buy would like to wish all our clients, delegates, colleagues, partners and followers a very happy Christmas. Here’s to a happy, healthy & prosperous 2017.

Enjoy the holidays and take care! Warm winter wishes from Hazel, Emma, Timea, Paul, Zophia, Ruth, Lorraine & Liz xxxxxxx

‘Being passionate means I go the extra mile’

November 7, 2017PaulNews, Videos

‘Being passionate means I go the extra mile’ from Wise Buy on Vimeo.

We often talk about passion in a personal sense, but this month we’re looking at the role passion plays in business. Can passion help us to be more effective in our professional roles?

In our latest short film ‘People Specialist’ Jane Hirst talks on camera about how being passionate about her work means she can do it so much better, and why it’s important to express passions appropriately, or risk being overpowering.

Why Training Doesn’t Work

October 12, 2017PaulArticles, News

On 13th September 2011 Wise Buy Managing Director Paul Peters delivered a thought-provoking presentation - ‘Why Training Doesn’t Work’ - at the UK Housekeepers Association meeting in London.

Simply ‘telling’ you what to change delivers superficial outcomes and does not create a sustainable transformation in professional business behaviour. Unlike traditional training courses, our Personal Maturity Model permanently changes behaviours and beliefs - out of which flows the unforced ability to improve.

Wise Buy offers a genuine, ethical and holistic approach to leadership, management, and personal development and empowers each individual.

So why does the Wise Buy approach to learning and development work?

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‘It’s only through being independent that people can grow’

September 5, 2017PaulNews, Videos

‘It’s only through being independant that people can grow’ from Wise Buy on Vimeo.

What role does autonomy play in business? In our latest short film coach & leadership consultant Lee Chalmers talks on camera about the importance of giving staff space to develop, and why creative thinking + great leadership is the key to a successful organisation.

‘Autonomy’ is one of ten principles that underpin everything we do at the Wise Buy, how we live our lives and constantly maintain the personal and professional boundaries of our business.

Learning In A Downturn

May 28, 2017DominicArticles, News

The science… and the reality!

By Paul Peters

“Impending or actual change lowers self-esteem and the ability to cope with change, just at the time when we most need to learn? Hanlon’s Paradox*1 states.

Today’s financial crisis and its impact on organisational profits and change couldn’t be more effective in lowering self-esteem.  There is strong evidence to suggest that when the brain perceives a threat in the environment it closes down our thinking and responds intuitively from the most primitive part of our brain the Amygdala.  The Amygdala stimulates the production of hormones that actually divert the blood supply from the higher centres of reasoning in the brain to the major muscle groups in preparation for a fight-or-flight response.

To state the obvious, fear lowers self-esteem! This is what Daniel Goleman in his 1996 book Emotional Intelligence*2 called an ‘Amygdala hijack’. So when your department is being reorganised, when your job is put at risk, or if you are facing financial worries at home its likely that many employees will be experiencing low level Amygdala hijacks much of the time.  As Abraham Maslow*3 so clearly stated that higher order self actualisation needs like learning, growth and fulfillment of potential will be completely subordinated when an individuals physical, safety and security needs have been undermined. The brain, you see, cannot differentiate between a physical threat and a social/ emotional threat.  So it really doesn’t matter that the risk you associate with having to move job role is nowhere as significant as the risk associated with, lets say, base jumping. Your biology reacts as if the risk were the same - well not absolutely the same - but you take my point.  Change actually does ‘dumb us down.’

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‘If you don’t enjoy what you do, what’s the point?’

December 5, 2011PaulNews, Videos

‘If you don’t enjoy what you do, what’s the point?’ from Wise Buy on Vimeo.

Some people are very sure it is wise to clearly separate work life and personal life. However, by bringing an element of our personal lives into our work can we actually enjoy being at work more - and even do a better job?

In our latest short film Jill Clark, Training & Development Manager for the National Trust, talks on camera about why life is just too short not to enjoy our working life, and how for some people having fun at work is an essential part of the job.

New Charismatic Leadership course: ‘An absolute triumph’

October 24, 2011PaulNews, Videos

On Monday 10th October 2011, Wise Buy delivered its first ever ‘Developing Inspirational & Charismatic Leadership’ course to a VIP senior delegate audience at Weetwood Hall in Leeds.

This 3-day course was an absolute triumph, and you’ll see why when you watch these short video testimonials…

If you’d like to develop an inspirational & charismatic leadership style that is worthy of being followed, talk to us….

New short films released - Think Amelie meets Fast Show!

October 10, 2011PaulNews, Videos

In support of our brand new short course portfolio, we’ve also started to create a series of 23 short films, one for each course.

Our leadership & management training courses are transformational learning experiences that are unlike any other course you’ve been on. Unlike traditional training courses, our acclaimed development approach permanently change behaviours and beliefs - out of which flows the unforced ability to improve

We are always keen to make our films different to the usual training/ corporate films, and with this in mind we went with a look that was summed up by our (highly creative!) MD Paul Peters as being ‘Amelie meets The Fast Show’.

I’m pretty sure our film company have never worked with a brief like that before! However, we think the end results are great. Here are a couple of examples…

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‘We all need to forget about ourselves sometimes’

October 3, 2011PaulNews, Videos

‘We all need to forget about ourselves sometimes’ from Wise Buy on Vimeo.

There are a number of studies that have shown a link between empathy and business results, including increased sales and enhanced performance in diverse workforce.

What role do you think empathy has in business? Can it actually contribute to business success?

In our latest short film Sue Plank, Training & Development Advisor for the National Trust, talks on camera about the importance of listening first, and why in a business context we can get so much more from our people by ‘walking a mile in their moccasins’.

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